Archive for the ‘SEO’ Category
Tuesday, March 17th, 2009
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You hear alot about engagement, and not just in the UX community.
How do you engage your website users? What exactly constitutes the different parts of a website’s content that will attract people and make the website an enjoyable experience for them and a profitable one for your business?
In the first of seven parts, I’ll take a look at what goes into creating an engaged website audience and an optimised site.
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Tags: Design Strategy, Enagement, Optimisation, Persuasion Architecture, Persuasive design, SEO, Usability, User paths, Web analytics, Web Metrics
Posted in Engagement, Optimisation, Persuasive design, SEO, Usability, User Experience, User paths, Web Analytics, Web Metrics | 4 Comments »
Saturday, June 7th, 2008
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A year ago I was involved in a major restructure of 7 major websites. Each had a new taxonomy and controlled vocabulary created. A clear vision of the direction of each site was drawn up and site maps and wireframes produced. The one problem we had, was there wasn’t a generic metadata schema that was adhered to. It was a combination of ad hoc, legacy tags. Some originated from the SEO team and some from the developers and database administrators on each site.
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Tags: Findability, Metadata, search technology, Semantic search, SEO, Tagging
Posted in Design Practice, Findability, Metadata, SEO, Semantic search, Tagging, search technology | 2 Comments »
Monday, June 2nd, 2008
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Tagging images at source enables a standard to be reached when all images are used during a production process, both for print and online. If they are tagged properly, valuable metadata can be captured inside the JPEG file that can be read by applications later, either on or off line. (more…) |
Tags: Content Management, Findability, image tagging, Metadata, SEO
Posted in Content Management, Design Practice, Findability, Metadata, SEO, Tagging | No Comments »
